Category: Moscow

Translation. Region: Russian Federation –

Source: Official website of the State –

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The State University of Management (SUM) has launched two traditional sporting events: the 17th annual SUM Universiade and Health Week.

The First Management Universiade brings together hundreds of student-athletes year after year, confirming the university's status as a breeding ground not only for management talent but also for the spirit of championships.

This year, the start of the 17th Universiade coincided with the start of SUM Health Week, once again emphasizing that sport and a healthy lifestyle go hand in hand with study and science.

This year, more than 100 students from six GUU institutes will compete for the winner's cup in 11 sports disciplines:

Badminton; Basketball; Volleyball (girls); Volleyball (boys); Freestyle wrestling; Table tennis; Powerlifting; Tug of war; Swimming; Sambo; Chess.

The competition will be an excellent platform for demonstrating physical fitness, fortitude, and team cohesion.

You can follow the competition and stay up-to-date with the latest results in the official groups of the GUU Student Sports Club on Telegram and VKontakte.

Subscribe to the "Our GUU" Telegram channel. Publication date: March 16, 2026.

Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.

Translation. Region: Russian Federation –

Source: Peter the Great St. Petersburg Polytechnic University –

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Khan Saim Ali, a student in the International Business program at the Higher School of Industrial Management at the Institute of Mechanics and Technology (IPMET) at SPbPU, won the nuclear-themed project competition at the Obninsk Tech Winter School 2026. His team took first place in the Atomic Triathlon, a competition combining scientific, engineering, and management challenges.

The Winter School was held at the Obninsk Institute of Atomic Energy of the National Research Nuclear University MEPhI as part of the Obninsk.Tech International Scientific and Educational Center project, with the participation of the State Atomic Energy Corporation Rosatom. The program aimed to deepen knowledge in the energy and non-energy applications of nuclear technology: participants attended interactive lectures, practical classes, and master classes with leading industry experts.

Participating in the winter school was a unique opportunity to immerse myself in cutting-edge technologies and build bridges between business and the nuclear industry. I am grateful for the opportunity to develop in an interdisciplinary environment. Our team took first place in the Atomic Triathlon, which was a unique experience. This wasn't a typical competition, but a contest consisting of three stages of scientific work and design, including various engineering and mathematical tasks. Our dedicated teamwork led us to victory! — shares Khan Saim Ali.

The international educational program in English, "International Business," trains specialists capable of working at the intersection of global markets and high-tech industries. Students' participation in projects such as the Obninsk Tech Winter School underscores the school's focus on developing management professionals prepared to address complex challenges in sustainable energy and international cooperation, comments Viktor Merkulov, program director.

Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.

Translation. Region: Russian Federation –

Source: Official website of the State –

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On April 16, the State University of Management, in collaboration with the KNORUS publishing group, will host the 5th All-Russian Scientific and Practical Conference with International Participation, "Library Marketing 360°." The event will be held in a hybrid format at the State University of Management's Scientific Library.

In just five years, Library Marketing 360° has become a reputable professional platform, bringing together library specialists, researchers, educators, and representatives of relevant organizations from across Russia.

In 2025, the conference was attended by more than 1,100 people from all regions of the country, including new constituent entities of the Russian Federation, as well as representatives from seven foreign countries.

The conference is organized by the KNORUS publishing group and the Scientific Library of the State University of Management with the support of the Section on Library Management and Marketing, the Section of Libraries of Higher Education Institutions of the Russian Library Association, and the journal "University Book."

The conference program covers a wide range of current issues in the development of librarianship:

Marketing in Librarianship: From Traditional Methods to Digital Strategies Branding as a Tool for Strategic Development of a Modern Library Artificial Intelligence Tools in Library Marketing Working with Young People: Educational and Upbringing Aspects of Library Marketing Personalization of Services and Creating a Comfortable Library Environment Developing the Creative Thinking of Library Staff Promoting Reading: New Forms and Format for Attracting Readers Leveraging the Synergy of Communities and Partnerships in Library Promotion Gamification in Libraries: Engagement Through Play

The Institute of Marketing at the State University of Management traditionally plays an active role in the conference. The institute's faculty presents research findings of practical relevance to the library industry, generating keen interest among professional audiences, combining fundamental marketing knowledge with practical aspects of library operations.

The conference will be held in a hybrid format, allowing participation both in person and remotely.

For young professionals, the Youth Section is designed to allow young library staff, students, and postgraduates to present their projects and research.

We invite representatives of the library community, researchers, and all interested professionals to participate in the anniversary conference and contribute to the development of professional dialogue on the future of library marketing.

Registration is available at this link. Detailed information about the conference is available on the official website.

For questions regarding participation in the conference, please contact:

Marketing Director of the KNORUS Publishing Group Tatyana Syakova, phone: 7 (495) 741-46-28, ext. 190, email: marketing@knorus.ru Director of the Scientific Library of the State University of Management Olga Kharlamova email: libraryguu@yandex.ru

Subscribe to the tg channel “Our State University” Announcement date: 04/16/2026

Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.

Translation. Region: Russian Federation –

Source: Peter the Great St. Petersburg Polytechnic University –

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Two Polytechnic University developments in the field of digital transformation have received patents from the Federal Service for Intellectual Property.

The "Digital Industry Technologies (University Location)" computer simulator will become a new tool for teaching the digital economy at universities. The simulator is designed for independent practical work by students and advanced training program participants. Users make management and technological decisions in an interactive game format within a virtual university, receiving automatic feedback and a detailed analysis of the consequences of their actions. The system supports unstructured responses based on large language models, online group collaboration, ratings, and progress indicators, and also provides secure data storage and remote access through a client-server architecture.

The development responds to the demand for accelerated implementation of digital tools in industry, education, and public administration.

"The 'Digital Industry Technologies' simulator (University location) was created by the team from SPbPU's Advanced Engineering School 'Digital Engineering' for a large-scale online course taken by all first-year students at the Polytechnic University," said Vladislav Tereshchenko, a senior lecturer at the Advanced Digital Technologies School 'Digital Engineering' and one of the developers. "It was a mandatory element of the educational program, allowing students to interactively immerse themselves in the logic of digital production and management decision-making. A new stage begins next year—students will master a course on technological leadership, and our team is already preparing a new simulator for it."

The research team, led by Alexey Borovkov, Director of the SPbPU Digital Engineering School, in addition to Vladislav Tereshchenko, includes Sergey Salkutsan, Director of the Center for Continuing Professional Education at the Digital Engineering School; Pavel Kozlovsky, Chief Engineer of the Strategic Development of Engineering Markets Research Laboratory; and Andrey Shimchenko and Elena Kasyanenko, senior lecturers at the Higher School of Advanced Digital Technologies.

A patent has also been issued for the first digital simulator, "Lean College," for managers in secondary vocational education. Users are encouraged to simulate the real-life situation at an educational institution: identify inconsistencies in scheduling, logistics, and document flow, and use Lean tools to see how the institution's performance indicators change. This format is particularly in demand amid the push to digitalize management and improve the efficiency of secondary vocational education: the simulator allows for experimentation with solutions without risking disruption to the educational process, while simultaneously accelerating the implementation of lean technologies in training for industry and high-tech sectors.

"'Lean College' is a logical continuation of our most popular simulator, 'Lean Manufacturing,'" explains Vladislav Tereshchenko. "It was developed specifically for the secondary vocational education and project-based learning system, including as part of the 'Lean Future' program with the support of the St. Petersburg government. The simulator adapts the lean approach to educational organization processes: it helps college administrators and faculty identify and eliminate waste, model, and test lean management changes. The development was carried out with the participation of an expert group from St. Petersburg colleges—we jointly identified best practices and assessed the feasibility of implementing a lean approach in secondary vocational organizations."

At the Polytechnic Institute (PSI) "CI," a series of simulators covering various levels of education and industry are being developed using the CML-Bench.EDU digital platform. The university's digital technology simulator addresses the challenge of engaging students broadly in digital production culture at the start of their studies. "Lean College" is a response to a real need in the secondary vocational education system: in 2024, the Polytechnic Institute trained 35 teachers and 417 students from nine colleges in St. Petersburg and held competitions. In 2026, the PSI "CI" simulator was adapted for the competition tasks of the regional stage of the "Professionals" championship in the Murmansk region, where a university representative served as a technical expert.

Vladislav Tereshchenko clarified that the basic "Lean Manufacturing" simulator was originally created specifically for an industrial context and to engage students in real-world production. Over the past five years, more than 20,000 people have been trained using digital simulators and training tools created by the PISh "CI" team. Projects include the "Wings of Rostec" educational program, AtomSkills, five training streams for the United Aircraft Corporation, the SPbPU Presidential Program, and continuing education programs for enterprises. The simulator simulates the entire production cycle—from demand research and component procurement to assembly, logistics, and product shipment to customers, making it a versatile tool for both training and competitive formats.

Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.

Translation. Region: Russian Federation –

Source: Official website of the State –

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Today, the State University of Management congratulates Olga Pisareva, Director of the Institute of Information Systems at the State University of Management, Head of the Department of Mathematical Methods in Economics and Management, Candidate of Economic Sciences, and Associate Professor, on her birthday.

Olga Pisareva has been involved with the Institute of Information Systems since her student years, successfully completing her studies there, joining the faculty, and rising through the ranks from department assistant to Director of the Institute of Information Systems. Under her confident leadership, the Institute of Information Systems has tripled its graduate enrollment over the past five years, demonstrating its growing popularity and the relevance of its programs.

Olga Mikhailovna, thank you for your loyalty and dedication to our university. Your professionalism, vision for technological development, and ability to inspire your team have made the Institute a leader in training highly qualified personnel in the field of information technology.

We wish you the best in achieving your goals both at work and in your personal life. May this spring bring you only pleasant impressions and a successful admissions campaign.

Subscribe to the "Our GUU" Telegram channel. Publication date: March 14, 2026.

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Translation. Region: Russian Federation –

Source: Official website of the State –

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On March 11, the State University of Management hosted an interactive lecture from LG Electronics.

Over 100 first-year students from the State University of Management's Institute of Marketing attended a creative meeting titled "Optimism and Inspiration as the Key to Successful Communications" with Tatyana Shakhnes, the company's senior PR/ESG director in Russia.

The central theme of the lecture was public relations and the role of professionalism in building communications between a brand and society. Particular attention was paid to how modern companies can not only communicate their products and technologies but also support and initiate social projects, setting a positive agenda.

The expert emphasized that in the era of the attention economy, sincerity, emotional engagement, and meaningful content are becoming key tools for effective and long-term dialogue with society.

In her speech, the lecturer also presented a new book, "25 Years of Communications," which draws together 25 years of Baltic Weekend's best cases. The publication includes one of the most significant industry projects promoting blood donation—LG's social initiative, aimed at developing a culture of this noble volunteer movement.

Using examples of the company's communications initiatives, the students were shown how a combination of creativity, a relevant agenda, and collaboration with opinion leaders from various fields helps generate lasting audience interest. During the session, the participants divided into teams and discussed the similarities between advertising and public relations, and what aspects are unique to each industry.

At the end of the meeting, Tatyana Shakhnes invited students to participate in a creative assignment: try their hand at being public relations specialists and develop their own communications projects.

As a reminder, LG Electronics' first lecture at the State University of Management took place in 2022, the year the company's educational marathon kicked off. To date, more than 300 events have been held as part of this initiative.

Subscribe to the "Our GUU" Telegram channel. Publication date: March 13, 2026.

Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.

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Source: Official website of the State –

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On March 13, 1888, one of the greatest educators of the 20th century, Anton Makarenko, was born.

Since childhood, he was a sickly child, he loved books most of all, and had little contact with his family.

In 1904, he graduated from a four-grade school in Kremenchuk, and in 1905, he completed a one-year pedagogical course, after which he worked for several years as a teacher in various institutions, and in parallel, in 1917, he graduated with honors from the Poltava Teachers' Institute.

Makarenko and the street children

As a result of World War I, the Revolution, and the Civil War, a huge number of street children appeared in the USSR: according to various estimates, between 4.5 and 7 million. Special colonies were established everywhere to educate and resocialize these juvenile delinquents, many of which evolved into communes.

Since 1920, Anton Makarenko directed a labor colony for street children and juvenile delinquents in the village of Kovalivka near Poltava. He named it after the writer Maxim Gorky, with whom he corresponded. In 1928, the colony was visited by the writer himself, who later called Makarenko a "great teacher."

The teacher's approach truly bore fruit: most of the children who ended up in the colony earned an honest living and never returned to criminal activity.

He shared his experience in raising difficult teenagers in his "Pedagogical Poem," which was named one of the ten most significant books on education of the 20th century and translated into dozens of languages. Anton Makarenko himself was recognized by UNESCO as one of the greatest educators of the 20th century.

Makarenko's educational system

Anton Makarenko was the first in world pedagogy to place the collective as a living system with a complex internal structure, traditions, and prospects at the center of the educational process.

A key element of the collective was the system of self-government. The colonists were divided into squads of 10-12 people, each squad electing a leader. The commanders formed a council that decided the most important issues. This system worked because it was based on the principle of responsibility. Every colonist was both a leader and a subordinate. One day you were a squad leader, the next, a rank-and-file soldier. This is how the understanding was born: power is not a privilege, but a service.

One of Makarenko's key discoveries is the principle of "parallel pedagogical action." Instead of influencing an individual student, the teacher influences the group, and the group influences the individual.

A second integral part of their upbringing was shared labor. The colony was located outside the city and was almost entirely self-sufficient. The teenagers themselves plowed the land, planted and harvested crops, carried out repairs and construction, and landscaped the grounds. However, there was no focus on labor alone. Makarenko believed that the integration of academic, work, social, athletic, and even aesthetic activities was crucial to their upbringing.

Moreover, Anton Makarenko was one of the first to understand the educational value of traditions. A whole set of customs developed in his colonies: ceremonial assemblies, the first sheaf festival, special dress codes, rituals for welcoming newcomers and seeing off graduates.

Traditions created an emotional memory for the collective, bonded generations of colonists, and fostered a sense of belonging to a special community. When a former street child donned a colonist uniform, they acquired a new identity—they ceased to be "nobodies" and became part of the collective.

Makarenko's pedagogical legacy continues to influence the Russian education system and student management. Today, many educational institutions build their work on the principles of collectivism, self-governance, and the development of the personal qualities of each student.

Subscribe to the "Our GUU" Telegram channel. Publication date: March 13, 2026.

Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.