The festive atmosphere of the centennial Jiaodai Fair at the foot of the Qinling Mountains

Translation. Region: Russian Federation –

Source: People's Republic of China in Russian – People's Republic of China in Russian –

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Source: People's Republic of China – State Council News

The Jiaodai Fair is held in Jiaodai Township, Lantian County, at the northern foot of the Qinling Mountains. Due to its location on an important route through the Qinling Mountains, it has historically been a hub for the trade of forest products. Every third, sixth, and ninth day of the lunar month, villagers flock here for the fair.

As the largest fair in Lantian County, Xi'an, Shaanxi Province, the Jiaodai Fair currently boasts over 1,500 permanent and temporary vendors. It features forest and local produce, daily necessities, agricultural equipment, livestock, and local cuisine. Its authentic atmosphere attracts numerous tourists.

In recent years, the Jiaodai Fair has gradually transformed from a traditional rural market into a destination for tourists from Xi'an and other regions seeking to immerse themselves in folk culture. During the pre-New Year period, the daily flow of visitors reaches 100,000, and total trade turnover by 2025 is expected to approach 120 million yuan.

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