Translation. Region: Russian Federal
Source: People's Republic of China in Russian – People's Republic of China in Russian –
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Source: People's Republic of China – State Council News
SHANGHAI, July 26 (Xinhua) — The 8th China International Import Expo (CIIE) is just over 100 days away. The 9th edition of the expo officially opened in Shanghai on Friday, with more than 40 foreign companies already registered to participate, according to the event organizer.
The 9th CIIE has already secured a contract for 30,000 square meters of exhibition space. More than 20 companies, including L'Oréal, GE Healthcare, Honeywell, Jaguar Land Rover and Lesaffre, have been among the first to commit to exhibiting for the ninth consecutive year.
Vincent Boinet, president of L'Oréal North Asia Zone and CEO of L'Oréal China, said at the exhibitor set launch ceremony on Friday that thanks to the growing "spillover" of CIIE, the company has launched more than 10 new brands, dozens of beauty technologies and hundreds of new products in China over the past seven years, accelerating the entry of international products into the Chinese market.
According to Sheng Wenhao, General Manager of Theland in Asia Pacific, the exhibition not only witnessed but also promoted the development of companies. Through CIIE, Theland has made deals with dozens of professional buyers, covering more than 5,000 stores in 25 provincial-level regions in China.
“Participating in CIIE means new opportunities for us. Over the past seven years, we have signed more than 10 strategic cooperation agreements in fruit imports, and at the seventh CIIE last year, we signed contracts worth up to US$200 million,” said Guo Min, deputy marketing director of Joy Wing Mau Chile Spa in China. -0-
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