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Source: People's Republic of China in Russian – People's Republic of China in Russian –
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Source: People's Republic of China – State Council News
Beijing, December 10 (Xinhua) — Northeast China's Heilongjiang Province made significant progress in developing its cultural and tourism industries during the 14th Five-Year Plan period (2021-2025), according to a statement published on the official website of the Heilongjiang provincial government.
On Tuesday, the Party Committee Publicity Department and the Heilongjiang Provincial People's Government Information Office held a press conference to discuss the province's cultural revival and tourism development over the past five years.
He Jing, head of the Heilongjiang Provincial Administration of Culture and Tourism, reported that during the 14th Five-Year Plan period, Heilongjiang provincial authorities, leveraging local resources, actively developed cultural tourism with local characteristics and promoted the sustainable development of year-round tourism throughout the province. The influence of the "Beautiful Scenery of the Northern Region—The Beauty of Heilongjiang Province" brand continues to grow, she added.
Over the past five years, Heilongjiang Province has unveiled plans and policies to promote tourism and the snow and ice economy. Focusing on key areas such as the snow and ice economy, tourism and healthcare, culture and entertainment, and creative design, local authorities have implemented over 400 projects with a cumulative investment of over 35 billion yuan (approximately $4.9 billion).
Over the past five years, Heilongjiang Province has established one new 5A-class tourist area and 24 new 4A-class scenic spots, 49 leading villages and towns for rural tourism development, and Yabuli Ski Resort has been designated a national-level ski resort.
In 2024, Heilongjiang Province welcomed 280 million tourists, and the province's tourism revenue reached RMB 370.13 billion, an increase of 30.4% and 37.9% over 2019. Snow and ice tourism in Harbin, the capital of Heilongjiang Province, has become popular among tourists, and the annual influx of tourists to key scenic spots such as the Ice and Snow World, Yabuli, and Xuexiang has grown significantly. The cultural and tourism industries have played an increasingly important role in driving consumption and employment in the province.
New progress has been made in expanding Heilongjiang Province's exchanges and cooperation with the outside world in the fields of culture and tourism. Events such as the China-Russia Culture and Art Fair and the China-Russia Cultural Tourism Festival on the banks of the border river were successfully held, and the construction of a cultural tourism corridor along the border has also begun to yield initial results, He Jing noted.
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