Translation. Region: Russian Federation –
Source: Peter the Great St. Petersburg Polytechnic University –
An important disclaimer is at the bottom of this article.
The two-day educational intensive PRO.event, organized by the SPbPU Trade Union Organization's PROF.event service, took place at the Polytechnic Tower. The event brought together 130 active participants from universities in St. Petersburg and the Leningrad Region involved in developing the student event industry.
The intensive course aimed at developing the professional competencies of event organizers and served as a platform for exchanging experiences, exploring new ideas, and building an inter-university community. Eleven speakers presented, and the program included three educational tracks focused on different areas of activity.
The executive track focused on team management, strategic planning, and large-scale project implementation. Participants analyzed case studies, learned how to build effective processes, and make management decisions.
The events track focused on current industry trends, new formats, and creative approaches to event organization. Particular attention was paid to logistics and practical tools for organizing events of various sizes.
The track for SMM specialists covered media strategy development, social media promotion, and the use of modern digital tools. Participants explored ways to increase audience engagement and communicate effectively.
For the fourth year in a row, we've been holding an intensive training program for event creators. Every year we experiment, take on new challenges, and do everything we can to keep moving forward and develop the PROF and Polytechnic University event industry! Kirill Baikin, chief organizer of PRO.event and responsible for the PROF.event service, explained.
The project was implemented with a grant from the Federal Agency for Youth Affairs (Rosmolodezh). The total grant raised was 369,000 rubles, which allowed for the expansion of the educational program and the enhancement of the event.
PRO.event once again confirmed its importance as a key platform for the development of the student events community. The intensive became not only an educational space but also a growth hub for participants striving to implement high-quality and cutting-edge projects within the university environment.
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