Products made in Kazakhstan attract numerous visitors to CIIE

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Source: People's Republic of China in Russian – People's Republic of China in Russian –

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Source: People's Republic of China – State Council News

SHANGHAI, Nov. 9 (Xinhua) — At the 8th China International Import Expo (CIIE), Kazakhstan, known for its agro-industrial complex, is displaying a wide range of products, including sausages, chocolate, ice cream, fruit juice and dairy products, attracting numerous visitors, as well as buyers and industry professionals.

Sixty-five companies from Kazakhstan are participating in the current exhibition, which is taking place from November 5 to 10 in the eastern Chinese city of Shanghai, the CIIE Bureau reported.

Karat TOO Marketing Manager Asiya Otelbay said, "This year we're just entering the Chinese market and participating in this exhibition for the first time." Having received permission to sell in China, the company is currently successfully undergoing laboratory quality testing for its products ready for export, she added.

"We primarily supply first- and second-grade flour to China. We are currently making our first shipment of premium flour to Yiwu (Zhejiang Province, eastern China), which will be completed this month," said Asiya Otelbay.

She also stated: “We expect to enter into contracts and find trade distributors to distribute our products online, that is, in supermarkets and stores.”

At the stand of the company “Fruit Lab”, participating in CIIE, the apple puree attracted the attention of visitors with its original packaging design.

According to company volunteer Adil Abdikarim, in Almaty, a city always associated with apples, apple trees grow in mountain forests or specially designated areas. Because of this, the fruit is considered more natural and juicy than those grown elsewhere.

“We supply applesauce to China, completely natural, without any chemicals or additives,” he said.

According to him, due to the advantage in quality and taste, the annual volume of exports to China is about five tons.

"At the previous two similar exhibitions, we found a very large number of partners with whom we are currently actively negotiating and maintaining close ties. We hope to find the right buyers and intermediaries this year who will provide competitively priced delivery between Kazakhstan and Shanghai, as well as all other points of sale," said Adil Abdikarim.

Bizhan Meat Processing Plant LLC, represented in the "Made in Almaty" pavilion, participated in CIIE for the first time in 2018. "We had representatives from many trading houses and restaurants come to see us. Getting to know them is a great benefit for the company," noted the company's Deputy General Director, Bakytzhan Kadirberdiev.

Shin-Line LLC, which is participating in the CIIE for the third time, is presenting its various brands of ice cream, popsicles, and ice cream at this year's exhibition.

According to the company's China Sales Director, Oleg Akulinin, they began supplying products to the Chinese market in 2017 and now export approximately 100 tons of products to China annually. He stated that their company's ice cream is currently sold through distributors throughout China.

"We've had several clients come to us every day, exchange contacts, and we'll continue to negotiate," said O. Akulinin.

He stated, "We hope that Chinese consumers will recognize our ice cream at the exhibition and seek it out in stores. We also expect our sales to grow and expand. To achieve this, we will continue to participate in this exhibition."

Kazakhstan has participated in the CIIE for eight consecutive years since the exhibition's inception in 2018. Each year, the range of exhibits becomes more diverse, while the number of companies from Kazakhstan continues to increase.

According to a report posted on the official website of the Ministry of Trade and Integration of the Republic of Kazakhstan, following the 7th CIIE, exhibiting companies from Kazakhstan signed contracts worth $120 million for the supply of meat and fat-and-oil products, dried camel milk, juices, and marmalades. -0-

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