Translation. Region: Russian Federation –
Source: Official website of the State –
An important disclaimer is at the bottom of this article.
Everything is real—reception, reservations, booking, service: students from the State University of Management saw how hoteliers work in real life.
Participants of the "Spectrum of Innovations" accelerator visited the Gochukhino Park Hotel and the Kupets Hotel, both owned by Elinar Holding, the program's industrial partner.
Natalia Murzova, Deputy General Director for Human Resources, Nina Abramova, Director of Public Relations and Social Affairs, and Alena Balueva, Development Manager at the Blagorechye Park Hotel, spoke about the intricacies of hospitality management.
Students discussed a wide range of issues with senior managers, including the intricacies of seasonal capacity planning, key service standards, and the challenges businesses pose to accelerator teams.
But things didn't stop there: the team came up with their own ideas for increasing the hotel complex's productivity. For example, they created a Telegram bot for guests with restaurant menus, a map of the facilities, and a schedule of activities, as well as introducing new leisure and service formats.
Under the supervision of Alena Balueva, the teams will continue working on their projects. On October 23rd, they will present their concepts at the program's midpoint, and the best solutions will be presented at Demo Day, where they will receive expert evaluation and a chance to be brought to life.
The "Spectrum of Innovations" acceleration program launched in September. Its partners help future managers develop their entrepreneurial thinking and explore real-world business challenges.
Subscribe to the "Our GUU" Telegram channel. Publication date: October 16, 2025.
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