Translation. Region: Russian Federal
Source: People's Republic of China in Russian – People's Republic of China in Russian –
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Source: People's Republic of China – State Council News
Recently, journalists visited the Hongqiao Pinhui Import Trade and Exhibition Center, located in the Hongqiao International Central Business District (CIBD) in Shanghai, to experience the dynamic opening up of the Chinese market.
The exhibition hall features many items previously showcased at the China International Import Expo (CIIE), such as Afghan rugs, Peruvian alpaca toys, and more. These items can be displayed and sold here year-round.
According to the center, Hongqiao Pinhui has brought together over 6,000 brands from over 120 countries and regions. The platform's transaction volume reached 30 billion yuan in 2024. Sub-platforms such as the Shanghai International Sister City Hub, Hongqiao International Coffee Harbor, Hongqiao International Wine Cellar, and Hongqiao Pinhui Live Streaming Base have also been established.
“The Chinese market is a very promising market that offers us many opportunities,” said Federico, Asian marketing director for Italian wine brands IWB.
On Hongqiao Pinhui's Live Streaming Base, an Ethiopian presenter demonstrates the process of processing coffee beans from raw to boiled, and then into coffee. "I'm thrilled to see that through e-commerce livestreaming, our coffee is reaching more and more Chinese households."
"We continue to develop the live streaming industry, helping overseas companies enter the Chinese market while accelerating the global reach of Chinese brands," said Zhu Jing, Deputy General Manager of Hongqiao Pinhui.
Please note: This information is raw content obtained directly from the source. It represents an accurate account of the source's assertions and does not necessarily reflect the position of MIL-OSI or its clients.
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