Translation. Region: Russian Federal
Source: Ministry of Economic Development (Russia) – Ministry of Economic Development (Russia) –
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In the first half of the year, the Federal Service for Intellectual Property (Rospatent) received 49 applications for registration of new and granting exclusive rights to already registered regional brands. This is almost 20% more than for the same period in 2024. Most applications were filed for food and agricultural products, as well as folk art and crafts.
"Each region has its own unique culture and geographical specificity, and these features should be actively used to form its favorable image. The creation of regional brands based on geographical indications and names of places of origin of goods is not only a key tool for increasing the recognition of the region, its economic growth and social progress, but also a chance for local authorities and entrepreneurs to introduce a wide audience to traditional crafts and products made in the region," said First Deputy Minister of Economic Development of Russia Maxim Kolesnikov. He also added that such brands should contribute to the development of local production and support of local manufacturers.
"Regional brands belong to the region where they are produced, so the same product under one brand can be produced by several different enterprises or companies. The main conditions here are the compliance of production with the necessary requirements and the registration of the enterprise in this region. This gives regions the opportunity for economic development. As a result, manufacturers enter the market with more confidence, maintain traditional production methods and expand them, and new jobs are created in the region," said Rospatent Director Yuri Zubov.
In the first six months of 2025, Rospatent received 49 applications for registration and granting the right to use regional brands, including one from abroad. Moreover, 32 applications relate to geographical indication (GI), and 17 to the name of the place of origin of goods (NMOG).
If the production is entirely located in the region and the product has special properties, then it is a name of the place of origin of the product. If it is associated with a certain region or place by reputation, and part of the production is located outside the region, then it is a geographical indication.
In 2025, the largest number of applications were received for goods in the category "Food and agricultural products" – 19. In the category "Folk arts and crafts" – 12 applications, "Mineral water" – nine, "Alcoholic products" – three, "Other goods" – five.
Among the regions, Stavropol Krai has filed the most applications this year — seven. It has also been the leader in application activity over the past five years: since 2020, residents of Stavropol Krai have filed 73 applications for registration and/or granting an exclusive right to a state or national trademark.
In the first six months of 2025, 14 new regional brands were registered with Rospatent, such as “Pleshkovskaya Igrushka” (Oryol Oblast), “Bashkirsky Palas” (Republic of Bashkortostan), “Decorative Stone Simbircite” (Ulyanovsk Oblast), and “Pechora Printed Gingerbread” (Pskov Oblast).
Please note: This information is raw content obtained directly from the source of the information. It is an accurate report of what the source claims and does not necessarily reflect the position of MIL-OSI or its clients.
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