Translation. Region: Russian Federal
Source: People's Republic of China in Russian – People's Republic of China in Russian –
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Source: People's Republic of China – State Council News
ALMATY, July 28 (Xinhua) — The BRICS Media and Think Tank Forum, held in Rio de Janeiro from July 15 to 17, 2025, was not just an event against the backdrop of another global discussion, but a stage in rethinking the role of the information space in the era of transition to a new global governance architecture, Serik Korzhumbayev, editor-in-chief of the Delovoy Kazakhstan newspaper, expressed this opinion in a recent exclusive interview with Xinhua.
According to him, participation in this forum provided an opportunity not only to witness the formation of new approaches, but also to actively participate in the discussion of the future of media diplomacy in the Global South.
"If in the past the countries of the South were more often perceived as consumers of news, today they are moving to the forefront – as creators, moderators and distributors of their own narratives. This is especially relevant in the era of the digital revolution, when information monopolies, distortions and manipulations are becoming instruments of geopolitical pressure," he said.
As S. Korzhumbaev reported, the forum in Rio de Janeiro became an arena for affirming the key thesis: “The Global South speaks louder” – and its voice can no longer be ignored.
In his opinion, the launch of the joint communications program of the Global South is a step of historic scale. “This initiative unites more than 1,000 organizations, including media, research centers, universities, government bodies and companies. The main task is to create a single infrastructure of meanings, within which the BRICS countries and partners will be able not only to broadcast their point of view, but also to coordinate actions in the media field,” he shared.
According to the editor-in-chief, it is symbolic that the main projects include the “Listen to the South” program, aimed at joint production of media content. “This is a response to the long-standing information asymmetry, in which developing countries remained on the periphery of the global narrative,” he added.
As S. Korzhumbaev said, special attention at the forum was paid not just to journalism as a craft, but to its systemic role in the formation of sustainable development. According to him, the focus of the discussions is not only the current information agenda, but also deep structural challenges: climate, digital inequality, sovereignty, humanitarian cooperation.
“One of the most striking panel sessions of the forum was the discussion of artificial intelligence and the digital future. The conclusion is obvious: technology is not only a tool for progress, but also a potential threat of increasing inequality. This is why the BRICS countries declared the need to create an ethical AI architecture that is fair and accessible to all,” he noted.
The editor-in-chief also reported that the discussions not only expressed concern about the state of the world order, but also confidence: BRICS is “not a bloc against anyone, but a path to a just world.”
According to him, unlike Western formats that imply subordination, BRICS is based on the principles of equality, non-interference, and respect for civilizational diversity.
"Kazakhstan's participation in this forum is an important political and symbolic step. In conditions when the country is developing a multi-vector foreign policy, striving for openness and technological modernization, interaction with BRICS is acquiring strategic importance," he shared.
In his opinion, this is a chance for Kazakhstani media to reach a new level: to participate in the formation of the global agenda, share national experience, build bridges with editorial offices and expert communities in Latin America, Asia, and Africa.
“The forum laid the foundation for future cooperation projects, including participation in the Global South communications program, exchange of journalists, joint research and content initiatives,” he noted.
“Today’s era requires not silent observers, but active architects of the future. BRICS, with its media platforms, research centers and global partners, is capable of becoming just such a creative force,” concluded S. Korzhumbayev. –0–
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